CASE STUDY
Smiths Schoolwear
Uncover how our suave yet innovative approach gave Smiths Schoolwear a bespoke WordPress solution worthy of the spotlight

For Smiths Schoolwear, we built a WooCommerce-driven powerhouse, bringing their brand to life with a sleek, fully custom WordPress site. Our journey kicked off in Figma, where we designed a smooth customer experience—complete with multiple payment methods, tailored shipping options, and a checkout flow so seamless it feels downright effortless. To tie it all together, we wove in strategic plugins like Advanced Custom Fields (ACF), ensuring every aspect was polished, practical, and perfectly on-brand.
The real showstopper was our custom plugin, engineered to sync orders and stock levels with Smiths’ POS system via an MVC approach—backed by RabbitMQ for reliable queueing and detailed logging for total peace of mind. We even enlisted WP-CLI to boost performance under the hood. The end result? A fast, flexible storefront that delights shoppers, locks in loyalty, and puts Smiths Schoolwear at the forefront of online uniform retail.
TAGS
Figma wireframing, PHP, JavaScript, CSS, ACF, WooCommerce, WordPress bespoke theme, WP Plugin development, WP CLI, RabbitMQ, API integration, MySQL
“OhMania has been exceptional in developing and supporting our website. Their expertise, responsiveness, and creative solutions have significantly enhanced our online presence and user experience. The team are very efficient and help execute any new ideas we may have. We have been working with Damian for many years and look forward to many more. “